Background
One Thailand’s leading fine gold jewelry store has an excellent reputation for creating beautiful designs with flawless workmanship. It is one of Thai’s most favorite gold retailers, with chain stores across major ci...
Background
One Thailand’s leading fine gold jewelry store has an excellent reputation for creating beautiful designs with flawless workmanship. It is one of Thai’s most favorite gold retailers, with chain stores across major cities in Thailand. Leverage modern technology to hold down management costs, enhance the store’s sales volume and improve customers’ shopping experience.
CHALLENGES
Some sales must look through relevant information when they introduce jewelries to customers at the store, which repels customers and tires their patience.
There are a wide range of gold jewelries in store, so inventory checking by manual operations usually leads to heavy workload and high error rate.
All the sales data have to be transcribed to a fixed PC terminal, which is inefficient and error-prone. Administrators have no real-time access to those sales data to make a quick response to the changing market.
Membership management cannot be synchronized among its chain stores.
OUR SOLUTIONS
1.Sales Management
Use the BX6100 RFID READER for data entry and cancellation, return management, and more. Incorrect data can also be changed. The backend system can consolidate all the data uploaded by all reader so that the headquarters can understand the total sales of all categories.
2.Smart Shopping Guide
RFID reader can automatically identify jewelry tags, users can access all the corresponding pictures and information, and then respond to customer needs at the first time.
3.Inventory Check
All the chain stores can monitor their real-time stock with smart reader. Inventory visibility was improved and replenishment was made in time, so that supply shortage or out of stock never happens, which will eventually engage customers better.
4.Membership Management
Users can inquire, add, delete, and alter membership information on mobile reader. Headquarters can also achieve the unified management of members and information submitted.
Solution:
Configured with RFID reading and writing module and wireless communication functions, Giot BX6100 can scrutinize jewelry stock-taking and perform real-time information inquiry for field sales. Timely data update and intelligent statistics are also easily achieved with this READER. Another benefit of this interactive management system tailored for our client is that it is very easy to operate and rapid to deploy.
Effects
1.With Giot READER, chain stores could respond to customer needs immediately, which would enhance customer’s in-store experience.
2.Inventory checking in bulk saved time, eased off workload, and lowered labor costs.
3.It achieved interconnection among all the stores, so the headquarters could keep abreast of the newest sales data, and timely optimize marketing strategies.
4.It facilitated unified membership management. By analyzing members’ consuming behavior, the headquarters could carry out appropriate marketing plans to develop their brand loyalty.
5.Adopting smart interactive modern technology to facilitate retail management significantly enhanced the store and brand image, helping attract more consumers.
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